Nicholas Padavano

Direct Sales Representative at Cerapedics

Nicholas Padavano is a professional with extensive work experience in sales and planning roles. Nicholas started their career as a National Sales Assistant at Discovery Communications in August 2008 and worked there until May 2010. In this role, they collaborated closely with the account executive to develop, create, present, negotiate, and manage client advertising campaigns. Nicholas also managed and maintained top accounts, such as Google, Warner Brothers, Apple, and Intel.

After that, Padavano moved up to the position of National Sales Planner at Discovery Communications from May 2010 to September 2012. Here, they collaborated closely with account executives and created client budget business proposals based on programming, dayparts, account pricing structures, and negotiated cost per thousand (CPM).

Padavano then became an Executive National Sales Planner at Discovery Communications from September 2012 to November 2012. In this role, they negotiated and closed scatter deals for account executives, assisted with scheduling and maintaining large campaigns, and created and delivered sales presentations for Discovery networks.

From November 2012 to February 2014, Padavano worked as a National Sales Manager Planner at Discovery Communications. Nicholas collaborated with all Discovery networks, digital sales, and solutions teams to develop and leverage cross-network and multiplatform sponsorship opportunities. Nicholas also created client presentations with detailed network research and custom value earned opportunities for the sales team and assisted in maximizing revenue by managing all inventory.

After leaving Discovery Communications, Padavano joined Johnson & Johnson MedTech in February 2014. Nicholas worked as a Sales Consultant for the company until February 2023, gaining over nine years of experience in this role.

In 2023, Padavano joined Cerapedics Inc. as a Direct Sales Representative, currently holding this position.

Nicholas Padavano obtained a Bachelor of Arts degree in Psychology with a premed focus from Boston College between the years 2002 and 2006.

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Timeline

  • Direct Sales Representative

    February, 2023 - present