Zoey Rugel is a Senior Media Buyer at Channel Factory, specializing in programmatic media buying with a focus on Google Ads and YouTube activations since November 2021. Responsibilities include managing client budgets of $1-3M monthly, optimizing YouTube campaigns, and producing detailed reports and dashboards for client insights. Previously, Zoey worked at Red Comma Media Inc. as a Junior Media Planner/Buyer, managing diverse digital and traditional media campaigns, and held roles in marketing and social media across various organizations. Zoey holds a Bachelor of Science degree in Life Sciences Communication and Community & Environmental Sociology from the University of Wisconsin-Madison.
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