Alan Hopkins

Alan Hopkins is an experienced professional in commercial development and media strategy, currently serving as the Commercial Development Manager at Channel 4 since March 2022, where responsibilities include maximizing revenues and market share through strategic planning and agency negotiations. Previously, Alan held roles such as Agency Coordinator in Sales Development at Omnicom Media Group and AV/TV Buyer, managing campaign performance in collaboration with TV stations. Additional experience spans roles in business analysis at Brightflag, internal communications at Takeda, and sales and marketing support at Cocoon Education. Alan's educational background includes a TV Masters from Thinkbox and a postgraduate diploma in Global Business and Leadership from Technological University Dublin, complementing a Bachelor's degree in Communication and Media Studies from Dublin City University.