Charlotte Hato is a Freelance Marketing Strategy at Charlotte Hayto. Charlotte has wide range of responsibilities, including creating and implementing the company-wide marketing strategy, managing and developing the in-house marketing team, as well as outsourced agencies and freelancers, managing and maintaining brand identity, supporting with company rebrand and repositioning across digital and physical footprints, executing external and internal events, arranging and briefing advertising in industry publications, managing external and internal communications, CSR strategy, managing internal community platforms, organising launches and exhibitions, conducting market research, and producing marketing collateral to support sales efforts.
Charlotte Hato has a professional diploma in marketing from the Chartered Institute of Marketing, a professional certificate in marketing from the Chartered Institute of Marketing, and a certificate of higher education in fashion journalism from the University of Creative Arts. Charlotte also has A-Levels from Guthlaxton College and GCSEs from Countesthorpe Community College.
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