Marketing and Partnerships Team

The Marketing and Partnerships Team at the Charlotte Hornets is responsible for developing and executing marketing strategies to engage fans, boost brand visibility, and drive revenue through innovative partnerships. This team works on creating and managing relationships with sponsors and partners, enhancing the fan experience through digital media, email marketing, and mobile strategy, and collaborating on special events and promotions focused on consumer engagement and retention. They also focus on luxury sales, suite sales, and ensuring the alignment of business operations with the team's overall strategic goals.