RL

Rachel L.

Head Of Supply Apac, Chartboost (a Zynga/take2 Company) at Chartboost

Rachel L. has a diverse work experience in the field of digital advertising and user acquisition. Rachel started their career as a Marketing Manager at Elex, where they focused on optimizing Facebook and Google adwords accounts and collaborating with ad networks for user acquisition. Rachel then joined Tuyoo Game as a User Acquisition Manager, where they were responsible for searching high-quality mobile games, maintaining partnerships, and developing CPS partnerships. Rachel later worked at Mintegral as a Sr. Monetization Consultant, specializing in monetizing mobile applications and websites. Rachel expanded the company's reach in the EMEA market and collaborated with top mediation platforms. In addition, they also gained experience in the domestic Chinese market, recruiting top iOS publishers and building business models for monetization in China. Rachel then joined Glispa as an Account Manager, where they optimized revenue growth by conducting industry analysis and sharing best practices. Rachel also served as a Sales Manager at Avocarrot, recruiting collaborations with demand-side platforms and managing existing DSP accounts. Currently, Rachel is the Head of Supply, APAC at Chartboost, where they hold responsibility for the supply and monetization businesses in the Asia-Pacific region. Rachel is involved in Chartboost's monetization and mediation platform's go-to-market strategy.

Rachel L. obtained a Bachelor's degree in Financial Management from Beijing International Studies University, where they attended from 2010 to 2014.

Links

Timeline

  • Head Of Supply Apac, Chartboost (a Zynga/take2 Company)

    May, 2021 - present

  • Sr Publisher Relations Manager BD Manager

    December, 2018

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