Choueiri Group
Ghada Fayek is an experienced research professional with a strong background in managing qualitative and quantitative research projects across various roles. Currently serving as Research Manager at Choueiri Group since November 2021, Ghada previously held positions as Senior Research Manager at Ventures Middle East, Senior Research Manager - Consumer Insights at Nielsen, and Regional Research Manager at MediaCom MENA. Ghada's earlier experience includes roles at Toyota UAE as Assistant Communications Manager and Product Marketing Research Executive, as well as Project Manager and Marketing Research Executive at Ipsos. Ghada holds a Bachelor of Business Administration degree from Helwan University Cairo, having studied from 2002 to 2008, with education completed at Manor House School from 1989 to 2002.
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Choueiri Group
Choueiri Group, the leading media representation group in the Middle East today, was built from the ground up over the past forty years. As a family owned business they believe in collaboration and long standing strategic relationships. They pride themselves on developing these meaningful and enduring partnerships that serve as the basis of their solid foundation and continuous success.