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Gina Pacelli

Regional Digital Performance Manager at J.D. Power

Gina Pacelli has extensive experience in digital marketing and consulting, specializing in the automotive industry. Gina began their career in 1998 as a Mental Health Assistant at Beth Israel Deaconess Medical Center. From 1999 to 2000, they worked as a Human Resources Assistant at The Forum Corporation. In 2002, they served as a National Accounts Manager at Trust Company of the West, where they established selling agreements and communicated changes to intermediaries.

From 2006 to 2015, Gina worked as a Marketing Communications Specialist at JM Family Enterprises, managing content for websites and optimizing SETF.com for SEO. In 2011, they joined the YOUTH AUTOMOTIVE TRAINING CENTER OF BROWARD, INC., initially as Vice Chair of the Advisory Board and subsequently as Chair, overseeing sub-committees and enhancing the organization's mission.

Gina's experience in the automotive industry began in 2015 when they joined CDK Global as a Digital Marketing Consultant II. Gina analyzed digital marketing processes and policies, coached and trained management on leveraging their OEM Digital Marketing Program, and supported dealer engagement in the GM Digital Platform. Concurrently, they also worked for General Motors as a Regional Digital Advisor, providing strategic consulting services and analyzing dealer websites and associated trends.

In 2019, Gina joined Aquent as a Regional Digital Consultant for General Motors clients and Buick GMC dealerships. Gina expanded their client base and territories, covering multiple states. Currently, they are working at J.D. Power as a Regional Digital Performance Manager, responsible for acquiring focus accounts and facilitating Go-To-Market activities with focus dealerships.

Overall, Gina Pacelli has a diverse range of experiences, with a strong focus on digital marketing, consulting, and leadership roles in the automotive industry.

Gina Pacelli has a diverse education history. Gina attended Harvard University from 2020 to 2022 and obtained a Certificate in Marketing Management and Digital Strategy. In 2003, they took Marketing Principles and Practices at UCLA. Gina earned a Bachelor of Arts degree from Syracuse University between 1993 and 1997, with a major in Psychology and a minor in Sociology. Additionally, they took Writing and Photography Courses at the University of New Hampshire from 2000 to 2001.

Gina Pacelli also holds several certifications. Gina obtained a Marketing Management and Digital Strategy Certificate from Harvard University in June 2022. In April 2021, they received a Mimic Pro Certificate from Stukent. Gina also holds Google certifications, including the Google Ads Display Certification and the Google Ads Search Certification, both obtained in November 2022.

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Timeline

  • Regional Digital Performance Manager

    June, 2020 - present