JP

Jacob Pinkham

Director Of Audience Growth And Optimization - Jdpower.com, Nadaguides.com, Nada.com at J.D. Power

Jacob Pinkham has a strong background in digital marketing and search engine optimization (SEO). Jacob started their career as a freelance web developer and search specialist, working with various digital marketing agencies in the Orange County area from 2009 to 2012. During this time, they gained experience in SEO, PPC, social media marketing (SMM), and online reputation management (ORM).

In 2012, Jacob joined James Publishing and Attorney Marketing as an SEO Manager. In this role, they managed a team of SEO and social media managers, conducted product research and development, and was responsible for client retention. Jacob also handled Google Places optimization, SEO site audits, and building relationships with high-value link prospects.

After two years at James Publishing and Attorney Marketing, Jacob moved on to work as an SEO consultant at Digitalfactors.com. This was a short-term remote position they took on in addition to their full-time employment. Jacob worked directly with the executive team to set up operations, protocols, and best practices for a new SEO department. Jacob implemented structure for new hire positions and created standard operating procedures and position-relevant training.

In 2014, Jacob joined Incredible Marketing as an SEO Architect, where they focused on SEO strategies and optimization. Later that year, they worked as an SEO specialist at Khan Academy, further honing their SEO skills.

Jacob's most recent position was at J.D. Power, where they served as the Director of Audience Growth and Optimization for JDPower.com, NADAGuides.com, and NADA.com. Details about their specific responsibilities and the duration of this role are not provided.

Throughout their career, Jacob has gained expertise in various aspects of SEO, including algorithmic penalties removal, manual penalties removal, video ranking on Google and YouTube, high-level site audits, and cultivation of relationships with high-value link prospects.

Jacob Pinkham earned an Associate's degree in Kinesiology and Exercise Science from Santa Ana College between 2009 and 2011. Prior to that, they attended Edison High School from 2002 to 2006, but did not obtain a degree or specify a field of study. In terms of additional certifications, Jacob obtained the "Optimizely Platform Certification" from Optimizely in May 2016, and the "Google Adwords Certified" and "Google Analytics Certification" from Google in November 2015.

Links

Timeline

  • Director Of Audience Growth And Optimization - Jdpower.com, Nadaguides.com, Nada.com

    November, 2014 - present