Pinarello
James Booth has extensive experience in the cycling industry, having worked in various roles with companies such as Specialized, Rapha Racing, and Evans Cycles. James's roles have included sports marketing, PR management, brand management, and product communication. James currently serves as a Territory Brand Manager at Cicli Pinarello SpA, where James continues to leverage their expertise in the field. James holds a degree in Sports Science from the University of Chichester.
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Pinarello
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Pinarello is a top brand in the racing bike industry. Pinarello bikes, used by the best athletes in the world and by a lot of cyclists all over the world, have won and continue to win major international competitions, including the Olympics, World Championships and Tour de France. Experience, innovation, engineering and hunger for victory guide the development of Pinarello products, including road bikes, mountain bikes and bicycle components.