Lisa Wu

Lisa Wu has a diverse range of work experience in various roles and industries. Lisa is currently working as a Product Manager at Cision since March 2021. Prior to this, they worked at Spectrum - GLOBALHealthPR partner from April 2018 to February 2021, where they served as a Measurement and Analytics Strategist. In this role, Lisa conducted social listening research and analytics, performed campaign monitoring and tracking, and contributed to the development of an internal reporting dashboard.

Before joining Spectrum, Lisa worked at IQVIA from May 2016 to April 2018 as a Social Media Analytics Manager. Here, they managed social listening projects for pharmaceutical clients and oversaw the production of social listening reports. Lisa also collaborated with the analytics team to guide research efforts.

Lisa also has experience working in the non-profit sector. Lisa served as the Director of Digital Communication at the Global Liver Institute from August 2015 to December 2016. Additionally, they have worked in social media and community management roles at Kinsa, Hatch International, and YogaGlo.

Furthermore, Lisa has marketing and communications experience from their roles at Tui Travel PLC and YMT Vacations. At Tui Travel PLC, they started as a Marketing & Communications Specialist, later transitioning to a project management focused role. Lisa was responsible for generating sales reports, updating marketing collateral, managing social media, and maintaining consistent branding. At YMT Vacations, Lisa worked as a Marketing Coordinator, handling various marketing activities such as sales reports, marketing collateral production, and media placement.

Lastly, Lisa gained experience in research and event coordination as a Program Coordinator at the USC Lusk Center for Real Estate from September 2008 to February 2009. Lisa conducted research on the commercial property and multifamily housing market and was involved in marketing, event set-up, and coordination for conferences.

Overall, Lisa's work experience showcases their versatility and expertise in product management, measurement and analytics, social media, marketing, and event coordination.

Lisa Wu earned a Bachelor's Degree in Business Administration with a focus on Marketing and Advertising from the University of Southern California. Then, they went on to complete a Master's Degree in Sociomedical Sciences, specializing in Health Promotion Research and Practice (MPH) at Columbia University from 2013 to 2015.