Vanessa Ferreira

Vanessa Ferreira is an experienced professional in digital program management and strategy, currently serving as Vice President, Global Digital Program Manager at Citi since July 2021, where responsibilities include advising the Wealth business and overseeing the integration of advanced communication platforms. Previously, Vanessa held various roles at Bayer, including Digital Experience Senior Product Analyst, where efforts focused on enhancing patient experiences and supporting innovation. Earlier professional experiences include positions at Rutgers Business School and PSEG, with a foundational education in Management Information Systems from Rutgers University. Vanessa has a proven track record of driving digital strategies, improving user experiences, and increasing adoption of technology solutions in financial and healthcare sectors.