Lavilla Capener

Lavilla Capener has a wealth of experience in digital marketing and operations. Lavilla began their career in 2009 as a Campus Tour Guide at the University of Wisconsin-Madison, where they honed their communication skills. In 2010, they worked as a Member Services Director at Healthfuse, LLC and as a Reporter at the Wausau Daily Herald. From 2012 to 2014, they worked as a Media Relations and Social Media Manager at the Wisconsin School of Business, where they advised the director of the Integrated Marketing Communications department and executed press releases, media pitches, op-eds, and advertorials. From 2018 to 2019, they were a Digital Marketing Consultant for Self-Employed and an Operations and Business Development MBA Intern at Brazen Global. In 2020, they were a Content Marketing Manager at The Spur Group. Currently, they are a Senior Digital Marketing Manager at Civitech.

Lavilla Capener received their Bachelor of Arts from the University of Wisconsin-Madison in 2010, majoring in Journalism and Mass Communication and Political Science. Lavilla then pursued a Master of Business Administration from Washington University in St. Louis, graduating in 2019. Additionally, they have obtained various certifications from HubSpot Academy, including the Hubspot Marketing Software in July 2022, SEO Certification Course in December 2021, Email Marketing Certification Course in October 2020, CMS For Marketers Certification Course in July 2021, and Contextual Marketing Certification Course in July 2021.