Steven Farmer

Steven Farmer currently serves as the Chief Revenue Officer at Classic City Collective, where efforts focus on empowering UGA student athletes through innovative, sustainable NIL opportunities. Previously, Farmer held positions in business development and management at several organizations, including Convergint and Stage Front. Farmer has extensive experience in athletic administration, having worked as the Associate Athletic Director for External Operations at the University of Louisiana at Monroe and as the Assistant Athletic Director for Development at George Washington University Athletics. Farmer's career also includes significant roles at UGAA, where tenure lasted over a decade, and at Tulane University Athletic Department. Educational credentials include a Master of Education in Sports Management from The University of Georgia and a Bachelor of Business Administration in Finance from the University of Georgia - Terry College of Business.