David Appel

Senior Vice President Business Operations at Cleva North America, Inc.

David Appel is an accomplished business professional with extensive experience in product management and operations. Currently serving as Senior Vice President of Business Operations at Cleva North America, Inc., David has a strong track record of leading teams and collaborating with manufacturing partners to develop products that enhance consumer convenience. Previous roles at Cleva included Vice President of Business Operations and Director of Product Management, with responsibilities that encompassed managing product life cycles and portfolios, pricing strategies, and marketing efforts. Prior experience includes product management positions at Hitachi Power Tools USA, overseeing new product development, and branch management at Enterprise Rent-A-Car, focusing on sales, operations, and customer service. David holds a Master of Business Administration from the University of South Carolina and dual Bachelor's degrees in German Language and Literature and Political Science from The University of Georgia.

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