Don Kadish

Don can solve any UI challenge that comes his way and make it better.

As President and Chief UI/UX Architect at Cloud Media Works, Don is responsible for designing and implementing the business vision, product strategy, and technology roadmap. His deep understanding of users, what they need, what they value, their abilities and limitations, has enabled Don to improve the quality of the user’s interactions for a frictionless user experience.

Don has worked at Fortune 500 companies like SanDisk, Western Digital, and GoPro where he has used his vast experience in ideation, research and development, and product management. This enabled him to bring some of the most complex products and consumer packaged goods to market, define new market segments, and bring in new streams of revenue.

At Western Digital and SanDisk, Don was able to redefine what was possible in the storage category. He took the consumer’s experience beyond a commodity and transformed it into a full solution to where they could not only store masses amount of data, but were also able to access ways to do more with their content. Don created the “Do More Platform” for their customers to deepen engagement with the brand and create new services revenue. This was a place for consumers to discover apps through a very intuitive interface that enabled them to create more imaginative ways to use and distribute their content.

Don built ecosystems from the ground up consisting of partners and developers, which were the backbone for companies like GoPro, SanDisk and Western Digital, to up-level the customer’s experience with their brand that went beyond the product itself. This included defining the user experience and toolkit requirements to enable connectivity between third party app developers and the client’s products, and building the e-commerce marketplace, resulting in greater brand awareness and new product activations.

He was also a part of transforming the world of film and tape onto flash memory storage with wireless sharing and the next generation of smart phone devices.


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