Sijing Tao

Svp, Decision Sciences & Data Strategy at CMI Media Group

Sijing Tao has extensive experience in decision sciences, data strategy, and marketing science. Sijing currently holds the role of SVP at CMI Media Group, where they are responsible for driving data-driven strategies. Prior to this, they served as the VP of Marketing Science at Solve(d) from 2020 to 2022. Sijing also worked as a VP at UM Worldwide, focusing on partner strategy from 2017 to 2020. Sijing has a background in digital commerce strategy and analytics, having held a VP position at Citi from 2015 to 2017. Additionally, they have experience working as a freelance analytics advisor, a senior manager at Merkle, and a manager at American Express. Sijing began their career as an analyst intern at Haitong International Securities Group Limited and later worked as a system engineer at Raytheon.

Sijing Tao holds an MBA degree in Finance and Accounting from The University of Chicago Booth School of Business (2008-2010). They also obtained a Master's degree in Electrical Engineering from University at Buffalo (2003-2005). Additionally, Sijing has a Bachelor's degree in Electrical and Computer Engineering from Rensselaer Polytechnic Institute (1999-2003).

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