Antonio Sanchez de Toro serves as Vice President Group Customer Lead at Coca-Cola Europacific Partners since January 2014, contributing to the CCEP Commercial Leadership Team and overseeing operations across 29 countries with a multi-country team. Previously held various roles within Coca-Cola, including Vice President Key Accounts, leading the Spanish Business Unit, and Director of Horeca Organizado y Alimentación. Antonio's career began at The Coca-Cola Company as Customer Business Development Director, following earlier positions such as Business Development Manager at Finanzauto. Antonio holds a degree in Industrial Engineering from Universidad Politécnica de Madrid and has pursued further education at IE Business School.
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