Barbara Siminerio is an experienced events marketing professional currently serving as the Manager of Global and Signature Events at Cognizant since February 2021. Previously, Barbara held key roles at Sterling as a Senior Events Marketing Manager and Event Marketing Manager, and at Marchon Eyewear as the Global Marketing and Communications Manager, Brand Operations Manager, Senior Supervisor of the Distribution Center, and Sales Rep Inventory Supervisor. Barbara's expertise includes overseeing operational planning for major industry events, managing budgets, and enhancing marketing programs through digital transformation. Barbara earned a Bachelor's degree in Accounting from Hofstra University in 1994.
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