Alex Treece is a seasoned product lead currently at Coinbase, where responsibilities include managing promotional products such as Learning Rewards and Coinbase Wallet Quests while also previously leading teams in the Platform and Wallet developer divisions. Before joining Coinbase, Alex co-founded Zabo, a leading API for cryptocurrency exchanges, and oversaw product and business operations until its acquisition by Coinbase in 2021. Alex also has academic experience as the Director of the Professional Program in Finance at the University of Texas at Dallas and has held positions in private equity at The Riverside Company and investment banking at Stephens Inc. Alex earned a B.S.B.A. in Financial Management and Investments from the University of Arkansas.
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