Serena Toscano

Serena Toscano is an experienced Area Manager for Italy at Colart, a position held since January 2017, focusing on B2B account management with independent wholesalers and large retailers. Prior experience includes roles as an Account Manager in Sales and Marketing at Quix, where support was provided for software development and web applications, and as a Funzionario Commerciale at TeamSystem, contributing to IT product sales for professionals and businesses. An internship as an Assistant Project Manager at Opera Romana Pellegrinaggi involved the development of a georeferenced portal, while early career work included event management at IGS srl, freelancing as a sports journalist, and a time at Coca-Cola Hellenic Bottling Company. Academic qualifications include a Master’s degree in Marketing and Communication from Business School Sole 24 Ore, a Master's degree in Tourism Economics from Università degli Studi di Napoli Federico II, and a Bachelor's degree in Cultural Heritage Administration from the same institution.