Darya Buyanova

Darya Buyanova is an experienced e-commerce and digital marketing professional with a proven track record in leading teams and driving commercial success. Currently serving as the E-commerce Sales Lead at Colgate-Palmolive since September 2020, Darya has successfully implemented E-commerce strategies that positioned Colgate as a market leader in key product categories. Previous roles include Digital and E-commerce Marketing Manager at Mars, where significant achievements included a 300% growth in e-commerce sales and the launch of an online store in under five months. Darya also held senior positions at United Confectionary SL and Nestlé, contributing to substantial business growth and innovative product development. Darya holds a Bachelor's degree in Marketing from Plekhanov Russian University of Economics and a vocational diploma focused on marketing in German and English from Moscow State Linguistic University.