Mahmood K.

Mahmood K. has over 17 years of experience in marketing and media roles. Mahmood is currently working as the Associate Vice President of Marketing at Collegis Education since July 2022. Previously, they served as the Director of Paid Search Investment at Haworth Marketing + Media from March 2020 to July 2022. Prior to that, they held the position of the Senior Vice President of Digital Media & Analytics at Risdall Marketing Group from July 2017 to March 2020. Mahmood also worked at Periscope as the Director of Media Analytics from September 2016 to June 2017, and as the Associate Director of Digital Media & Paid Search from November 2014 to September 2016. Before joining Periscope, they worked at Digital River as the Senior Program Manager of Search and Strategic Marketing from July 2012 to November 2014. Mahmood began their career in 2005 as a Search Media Planner at Compass Point Media, where they worked until July 2012.

Mahmood K. obtained a Bachelor of Business Administration (BBA) degree in Marketing from The University of Toledo between 1991 and 1997. Additionally, they have obtained several certifications, including Advanced Google Tag Manager, Journey Mapping: Case Study in Action, and Brand Strategy for Designers from LinkedIn in 2022. In 2016, Mahmood obtained certifications such as BrightEdge, Trading Academy - Programmatic Certification from The Trade Desk, Inc., Bing Ads Accredited Professional from Microsoft, Doubleclick Bid Manager from DoubleClick, and more. In 2015, they obtained certifications in Google Analytics and Video Advertising Advanced Certification from Google. Furthermore, Mahmood obtained certifications in Doubleclick Campaign Manager (DCM, DFA) and Google Adwords (Advanced Search, Advanced Display) in 2014, and Google Shopping (PLA) certification also in 2014.