Sara Peterson

Sara Peterson is an accomplished content marketing professional with extensive experience in integrated content strategy and team management. Currently serving as Sr Manager Content & Campaign Strategy at Collegis Education, Sara oversees content marketing campaigns and collaborates with various stakeholders to implement lead generation strategies. Previous roles include Content Marketing Manager at The Art of Education University and Director of Content & Instructional Design at Pearson, where Sara led high-performing teams and enhanced marketing effectiveness across multiple brands. With a strong background in writing and editing from freelance work and diverse marketing roles, including as Director of Publications at Florida Bankers Association and Marketing Specialist at The Whetstone Group, Sara has consistently demonstrated expertise in developing engaging content and strategic communications. Sara holds a Master of Fine Arts in Creative Writing from Wichita State University and a Bachelor's degree in English from Emporia State University.