Kara Parkinson

Kara Parkinson is a seasoned marketing executive with extensive experience in leadership roles across various industries. Currently serving as the Senior Vice President of Marketing at commonsku, Kara oversees marketing strategies for a workflow collaboration platform tailored for the promotional products industry. Previously, Kara held the position of Senior Vice President Global Demand at EcoOnline, where responsibilities included global marketing initiatives and demand generation, following the company's acquisition of Alcumus. At Alcumus, Kara was instrumental in driving marketing and business development strategies and played a key role in its acquisition by EcoOnline. In earlier roles, Kara led marketing at AudienceView, Intuit, Apple, Nestlé Waters, and PepsiCo, demonstrating a strong track record in marketing leadership, customer engagement, and cross-channel strategies. Educationally, Kara holds a H.B.A. in Canadian Studies and History from Trent University.