Zoë Martin

Zoë Martin is a seasoned Digital and Search Specialist at Communica since June 2022, with a robust background in web content management and digital communications. Prior experience includes serving as a Web Content Specialist at Penn State College of the Liberal Arts, where Zoë designed and migrated over 40 websites to WordPress, managed analytics for 30 websites, and implemented optimization strategies for web content. Additionally, Zoë interned at the Schreyer Honors College, providing tactical communications support and conducting social media audits, along with experience in donor and alumni relations at Bishop Kearney| a Golisano Education Partner, focusing on event planning and fundraising activities. Education credentials include a Bachelor of Arts in Public Relations, Advertising, and Applied Communication from Penn State University, completed in 2020.