Léana Koh

Léana Koh is a seasoned professional in customer relationship management, currently serving as Responsable CRM at Compagnie des Alpes since July 2022. Previously, Léana held the position of Chef de projet CRM at Parc Astérix, where responsibilities included developing the CRM strategy and innovative customer journey solutions. Prior experience at Antalis involved managing campaign strategies for Western Europe and utilizing marketing automation tailored to customer behavior analytics. Additionally, Léana contributed to communication and event organization roles at Groupama Banque and Caisse d'Epargne Ile-de-France. Léana holds a Master 2 in brand management and communication from IAE Paris - Sorbonne Business School, and a Bachelor's degree in Letters, Publishing, Media, and Audiovisual from Université Paris-Sorbonne.