Karla J. Alvarez

Product Marketing Manager at Conekta

Karla J. Alvarez has a diverse work experience in marketing and consulting roles. Karla J. began their career as a Planning Intern at Jabil in 2013. Karla J. then worked as an Assistant Marketing at BAYRESCO consultores, where they developed customer brands and implemented brand strategies. Karla J. later joined Vértice Comunicación as an Information Analyst, focusing on market analysis and trend tracking. In 2016, Karla worked as a Jr. Consultant at Aurigam Growth Consulting, where they developed commercial strategies and managed organizational change for clients. Karla J. then joined Uber in 2017 and held various roles, including Operations and Logistics Marketing Manager and Experience & Partnership Marketing Manager, where they worked on brand experiences, driver campaigns, and strategic partnerships. In 2019, Karla joined DiDi as a Marketing Specialist, where they focused on driver and passenger acquisition strategies and campaign communication. Currently, they are working as a Product Marketing Manager at Conekta, where they lead partnerships and seasonal promotions, and works closely with product and commercial teams to launch new partners and products. Overall, Karla has shown expertise in marketing, strategy development, and project management across multiple industries.

Karla J. Alvarez's education history begins in 2010 when they enrolled at Universidad Panamericana. Karla J. pursued a degree in Administration & Marketing and completed their studies in 2014.

In 2021, Karla joined IEBS to further their education and obtained a Master's degree in digital marketing, analytics, and UX in 2022.

In terms of additional certifications, Karla earned an Executive Master's degree in Marketing Digital, Analytics, and UX from IEBS Business School in August 2022. Karla J. also obtained a certification in Preventing Workplace Harassment from Uber, although the specific completion date is not provided.

Furthermore, there is mention of Karla attending the Hansa Language Center, but no details are provided regarding the field of study or completion dates.

Links

Previous companies

Jabil logo

Timeline

  • Product Marketing Manager

    January, 2022 - present

  • Partnerships Marketing Manager

    June, 2021