Kevin Berka

Sr. Manager, Consumer Strategy & Insights - Modelo at Constellation Brands

Kevin Berka is a seasoned professional in consumer strategy and insights, currently serving as Sr. Manager for both Modelo and the Corona Brand Family at Constellation Brands since February 2023. Previously, Kevin held the position of Manager for Global Consumer Insights at McDonald's, where significant contributions were made to understanding consumer behavior. At Beam Suntory, Kevin led global insights for the Jim Beam brand, managing comprehensive brand research and collaborating closely with brand teams on strategic planning. Prior experience includes managing consumer insights and strategy at The Kraft Heinz Company and serving various roles at Discover Financial Services, which involved enhancing consumer insights methodologies and launching new card products. Kevin holds a Bachelor of Science in Advertising from the University of Illinois Urbana-Champaign.

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Arlington Heights, United States

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