Barbara Garza

Barbara Garza is a seasoned marketing professional with extensive experience in growth marketing and analytics. Currently serving as a Senior Growth Marketing Manager at Contentful since July 2022, Barbara previously held the position of Associate Director at Bamboo, a growth marketing startup, from July 2018 to July 2022, where responsibilities included media strategy and mobile marketing. Prior experience includes roles as a Media Analyst at Ovative/group, focused on measurement and activation, as well as marketing and business development at Open Arms of Minnesota. Additional experience encompasses positions as a Data Analyst at PreciouStatus and an Energy Project Analyst at Alfa Corporativo, where financial and statistical modeling were utilized. Educational qualifications include a Master of Science in Business Analytics and a Certificate in Digital Marketing Experience from the University of St. Thomas, supplemented by a Bachelor's degree in Chemical Engineering from Tecnológico de Monterrey.