Alessandra Morsolini

Alessandra Morsolini has a diverse work experience spanning various marketing roles in different companies. Alessandra is currently working as a Sr. Marketing Manager at Contentsquare where they lead the South Europe marketing team and is responsible for scaling business in Italy, Spain, and Portugal. In this role, they create and implements marketing campaigns, sets performance targets, and defines new processes for lead generation and brand awareness.

Prior to Contentsquare, Alessandra worked at trivago where they played a key role in developing the marketing strategy for different regions. Alessandra started as a Brand Marketing - Media buying & Creative Specialist, Talent Lead for SEA-Pacific markets and later transitioned to managing marketing campaigns in North America. In this position, they planned and optimized campaigns across offline and online media, managed a significant budget, and played a crucial role in the company's TV creative strategy. Additionally, they mentored and coached 5 talents in their role as a Talent Lead.

Before joining trivago, Alessandra worked at Henkel in various marketing roles. Alessandra was involved in International Brand Management for B2C Adhesives Technologies and also worked in Regional Trade Marketing & Category Management for FMCG Laundry & Home Care.

Alessandra's earlier work experience includes a position as a Market Researcher at Aptean and a Marketing Assistant role at Escuela Juan Sebastián Elcano. In these roles, they gained experience in market research, marketing development, social media management, event management, and administration.

Overall, Alessandra Morsolini has demonstrated a strong background in marketing strategy, campaign management, budget management, and team leadership throughout their career.

Alessandra Morsolini completed their educational journey with several notable achievements. Alessandra obtained a Diploma of Classical Studies from Liceo Classico D.Manin in 2010. Afterward, they enrolled at Università Cattolica del Sacro Cuore, where they earned a Bachelor's degree in Applied languages for corporate communication in 2013. During this time, they also participated in an Erasmus program at Universitat d'Alacant in 2012-2013. Continuing their academic pursuits, Alessandra pursued a Master's degree in Languages and Communication for International Commerce at Università degli Studi di Verona from 2014 to 2017. Additionally, they had a semester abroad at Universidade Federal de Santa Catarina, focusing on Business Administration in 2015.