Continental Biscuits Ltd.
Saroosh Bhatti has extensive experience in procurement and commercial management, currently serving as the Commercial Director at Continental Biscuits Limited since June 2008, focusing on commercial and procurement functions for the joint venture with Mondelez. Prior to this role, Saroosh held positions at Colgate Palmolive and Tetley as Deputy Manager Procurement, where responsibilities included supplier development, packaging projects, and KPI management. Early career experience includes logistics and supply chain management at Nagina Group and a management trainee position at Novartis. Saroosh holds a Bachelor of Laws from Sindh Law College and a high school diploma in Geology/Earth Science from St. Bonaventure High School.
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Continental Biscuits Ltd.
Continental Biscuits Limited (CBL) was founded in 1984 following a Joint Venture between the family of Hasan Ali Khan and the Group Danone, the French food giants. In the year 2007 Danone sold their biscuits category to Kraft Foods of USA. Today the company has a joint venture with Kraft Foods with a shareholding of 50.5% and 49.5% respectively. For more than two decades CBL is engaged in the manufacturing and marketing of the brand LU.