Eman Serafi

Eman Serafi is currently the Chief Human Resources Officer at Cool Inc. Previously, Eman held roles such as Head of Business Development at My Clinic KSA and Corporate Affairs Senior Manager - Human Resources at Bupa Arabia. With a background in PR and Event Management, Eman has a strong focus on internal and external communications, employee engagement, and corporate social responsibility. Eman's experience also includes roles in recruitment, employee well-being, and retail coordination.