Geraldine Bak

Geraldine Bak is a seasoned professional with extensive experience in business operations, sales management, and marketing. Currently serving as the Business Operations Lead at Cosmose, Inc. since August 2021, Geraldine excels in driving operational excellence and optimizing sales workflows to enhance team performance. Previous roles include Key Account Manager in Fashion at Lazada, where Geraldine focused on growing brand sales for Watches, Sunglasses, and Jewellery, and Product Sales Manager at DFS Group Limited, overseeing teams and managing portfolios for high-end brands in fashion, watches, and jewelry. Geraldine's career also includes experience in corporate banking at Citi and consumer market knowledge at Procter & Gamble. Geraldine holds a Bachelor of Business Administration (Honors) in Finance from the National University of Singapore.