Andrea Prati

Onboard Revenues Associate Vice President at Costa Crociere S.p.A.

Andrea Prati has extensive work experience in various leadership roles in the travel and tourism industry. Andrea began their career at Accenture, where they worked for 14 years and rose to the position of Partner. In this role, they focused on sales and marketing projects in the FMCG, fashion, and retail industries.

Prati then joined Costa Crociere S.p.A., where they held multiple positions, including Director of World Wide Sales Services, Director of Strategy & Business Development at Costa & Iberocruceros, and Worldwide Channels Strategy & Customer Operations Director. These roles involved developing sales strategies, managing customer operations, and implementing strategic projects for the company.

Andrea also served as a Visiting Lecturer at Imperial College Business School and was a member of the Board of Directors at Welcome Travel Group S.p.A., driving the expansion strategy of the largest Italian network of travel agencies.

Additionally, Prati is currently a Member of the Board of Directors at Costa Customer Hub and has previously held positions at Marconi Telecommunications and Accademia Navale.

Throughout their career, Prati has demonstrated their expertise in sales, marketing, strategy, and customer operations within the travel and tourism industry.

Andrea Prati (庞安儒) completed their Executive MBA from the University of Arkansas - Sam M. Walton College of Business in 2008-2009. During the same period, they also pursued an Executive MBA specialized in Retail, Consumer Products, and Logistics from Tongji University. Prior to that, they obtained a degree in Electronic Engineering with a focus on Industrial Automation from Università degli Studi di Genova, spanning from 1988 to 1994.

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