Heidi Parker

Heidi Parker is a seasoned marketing professional with extensive experience in digital marketing and brand strategy. Currently serving as the Digital Marketing Manager at Costco Wholesale since August 2017, Heidi specializes in membership acquisition and retention. Additionally, as a freelance Brand, Content, and Digital Marketing Consultant since May 2014, expertise encompasses integrated marketing strategies, campaign development, and brand positioning. Previous roles include Executive Director of Media and Creative Services at Laspata DeCaro, where Heidi managed high-profile clients such as Estée Lauder and Warner Records, as well as positions at PolyGram International and Calvin Klein focused on creative services and global advertising. Heidi holds a BA in Psychology from Vassar College.