Alex Krawchuk

Alex Krawchuk is an accomplished leader in the technology and software sectors, currently serving as the Area Vice President for Coupa Software in Australia/New Zealand since November 2021, overseeing the entire business for the region. Previous roles include Area Vice President for Enterprise & Public Sector at Coupa, Regional Vice President at Salesforce focusing on MuleSoft for public sector and enterprise sales, and country manager at Guavus, where significant breakthroughs in business development were achieved. Alex also held key positions at Oracle and Juniper Networks, co-leading the latter's operations in Australia & New Zealand, significantly growing revenue. Earlier in a career spanning nearly three decades, Alex developed expertise in sales and business development at companies including Cisco and Nortel. Educational qualifications include an Executive Leadership Program at Saïd Business School, University of Oxford, and a Bachelor's Degree with Honors in Electrical and Electronics Engineering from the University of Melbourne.