Lucas Reyes

Sr. Customer Value Manager

Lucas Reyes is a seasoned professional in customer success and procurement management with extensive experience across multiple companies. Currently serving as a Sr. Customer Value Manager at Coupa since October 2024, Lucas focuses on maximizing customer value through strategic objective alignment. Prior to this, Lucas held various roles at SAP from March 2018 to October 2024, including Sr. Customer Success Manager and Sr. Transformation & Value Advisor, where responsibilities included account management and facilitating digital transformation for clients. Lucas's earlier career includes positions at AB InBev and SABMiller, where contributions to procurement processes and business transformation were highlighted. With a specialization in Strategic Management from Universidad de La Sabana and a degree in Business Administration from Universidad Sergio Arboleda, Lucas leverages strong analytical skills and industry expertise to drive organizational success.

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