Irene Hong

Irene Hong is a seasoned marketing professional with extensive experience in growth marketing and product marketing. Currently serving as Principal of Growth Marketing at Coupang since 2023, Irene has previously held pivotal roles such as Product Marketing Lead at Gemini, where a focus on Go-To-Market strategies for new products was central. Irene's expertise spans various domains, including leading marketing strategies at Cabital, managing SEO and paid search for Hmlet, and optimizing digital marketing campaigns at Travix International and Exness. With a robust foundation in consulting from their internships at top firms such as McKinsey & Company, Irene holds a Bachelor’s degree in Liberal Arts and Sciences from Sogang University.