Soongun Yoon

Soongun Yoon is a seasoned professional with extensive experience in brand management, product sales, and merchandising across various industries. Currently serving as the Director of Brand Management at Coupang since August 2025, Yoon previously held the position of Director of Product and Sales at Lorex Technology, where responsibilities included overseeing product strategy and sales performance. Roles at Samsung Electronics encompassed Product Manager and Business Planning and Operations Manager, focusing on strategic and financial management. Past experience includes significant positions at STAPLES Canada and Target Canada, where Yoon managed multi-million dollar categories, optimized inventory, and enhanced sales strategies. Academic credentials include a Bachelor of Business Administration with a focus on Marketing/Strategy from Schulich School of Business at York University. Additional experiences in military service and international organizations complement a robust professional background.