PurposeBuilt Brands
Cory Fortunato currently serves as the Director of Brand Management at PurposeBuilt Brands since February 2024. Prior to this role, Cory accumulated extensive experience at Whirlpool Corporation as a Senior Brand Manager, holding positions in both Consumer Packaged Goods and Shopper Marketing, as well as serving as Global Brand Manager for KitchenAid. Cory's career also includes significant roles at Unilever, ranging from Brand Manager for Schmidt’s and Axe Hair to Associate Brand Manager and Assistant Brand Manager for various product lines. Early career experiences include a marketing internship at Con-way, Inc. and a research assistant position at the University of Michigan Ross School of Business. Cory holds a Bachelor of Business Administration in Marketing from the University of Michigan, earned in 2013.
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PurposeBuilt Brands
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What started in 1941 as Weiman is now PurposeBuilt Brands. Our brands are the #1 choice of consumers and professionals who require high performing products to tackle challenges with specialty surfaces and include Weiman®, Goo Gone®, Green Gobbler®, Biokleen®, Gonzo®, Magic®, Gonzo®, Wright’s®, Stone Care International®, Urnex®, Five Star® and Micro-Scientific®. You can find our products in a broad range of retailers, in millions of bathrooms and kitchens, and in use across a wide range of businesses, from your favorite coffee shop to healthcare facilities nationwide. Who We Are - We create products that can be trusted to perform optimally on people’s valued surfaces, spaces, and equipment - We develop and formulate products to be better for you, your family, your business, and the environment - We build premium brands that are market leaders in their segments - We believe that operating with purpose, passion, and creativity will ultimately benefit our employees, consumers, customers, suppliers, communities, shareholders, and the environment Our Values - Win Together: our collective strengths enable us to achieve extraordinary results - Build it Better: we innovate with purpose, designing our products, processes and solutions to outperform the competition - Take Action: we act with urgency and focus to prioritize activities that make the biggest impact - Delight Customers: we provide exceptional service to our customers and partner with them to develop meaningful solutions - Own It: we do as we say and stick to our commitments - Do What’s Right: we hold ourselves to the highest ethical standards, and treat each other, our stakeholders, and the planet with respect PurposeBuilt Brands is headquartered in Gurnee, IL. For more information, visit www.purposebuiltbrands.com.