Liz Kruml

Director Of Strategic Partnerships at CouponCabin

Liz Kruml has held a variety of roles in the marketing and public relations fields. From 2007 to 2008, they were a Freelance Writer for Female Factor, where they researched trends and insights into women consumers, designed marketing programs and presentations to reach women effectively, and assisted in understanding the brand, product, service and retail environment. From 2008 to 2009, they were a Public Relations professional at Zeno Group, where they were responsible for all media monitoring and media lists, performed day to day media and public relations activities, and developed and implemented public relations strategies. From 2009 to 2015, they were employed at CouponCabin, where they held the roles of Account Manager, Senior Account Manager, and Director of Strategic Partnerships. In their roles, they employed remarkable account management, client relations, project management, and customer service skills in exceeding sales goals and growing market share. Liz also analyzed and tracked all aspects of coupon analysis, campaign strategy and account optimization, managed affiliate programs and delivered support to affiliate marketers and networks, coordinated campaigns, negotiated affiliated partnerships and deals, and managed and grew over 500 affiliate partnerships. Lastly, from 2015 to present, they have been an Enterprise Solutions Engineer, Product Specialist, and Account Manager - Client Development at Cision. In their role, they maintain high on-time renewal rates within a portfolio of current customers.

Liz Kruml obtained a Bachelor of Science (BS) from DePaul University in 2008, majoring in Journalism, Spanish, and PR. Liz also has certifications from the Miller Heiman Group for Conceptual Selling and from Value Selling for the Value Selling Framework.

Links

Previous companies

Cision logo

Timeline

  • Director Of Strategic Partnerships

    May, 2021 - present

  • Senior Account Manager

    April, 2014

  • Account Manager

    July, 2009