Cheryl Shin Tan

Cheryl Shin Tan is a seasoned digital marketing professional with extensive experience spanning over a decade in various roles and industries. Currently serving as Digital Marketing Manager at Cover Genius since December 2024, Cheryl previously held key positions at The Media Precinct, where responsibilities included managing a digital team and overseeing multi-channel campaign deliveries. With a strong foundation in paid search, digital performance, and account management developed at companies such as Pivotus, Pureprofile, and Bench, Cheryl has successfully led teams, established processes, and cultivated client relationships across diverse sectors, including commercial real estate and education. A graduate of Macquarie University with a Bachelor's degree in Accounting, Cheryl combines analytical expertise with creative skills honed during previous roles in beauty and event management.