Adam Garcia

Adam Garcia currently serves as the Chief Marketing Officer at Covercraft Industries, LLC, where responsibilities include building and scaling the direct-to-consumer business through digital marketing strategies. Prior experience includes roles such as Vice President of Performance Marketing at Groupon, overseeing global paid channel marketing, and Vice President of Marketing at Shutterfly, Inc., focusing on media execution and campaign strategies. Adam's earlier positions feature significant contributions as VP of Global Marketing at Snapfish, Director of Online Marketing at Walgreens, and Associate Director of Paid Advertising at Resolution Media. Adam holds an MBA in Marketing and Finance from DePaul University and a Bachelor's degree in Psychology from the University of Illinois Urbana-Champaign. Additionally, Adam has taught internet marketing at DePaul University's graduate and undergraduate levels.