Libby Smiley

Libby Smiley is an accomplished marketing professional with extensive experience in product management and data strategy. Currently serving as Product Director at Cox Automotive Inc. since June 2016, Libby has held various roles including Senior Manager and Product Manager in programmatic marketing. Prior to this, Libby worked at AutoTrader.com from September 2013 to June 2016 as Manager of Data Strategy and Sales, and had previously been with the company in roles such as Senior Account Manager and Account Manager from 2007 to 2013. Libby began a career in media planning at GM Planworks from 2001 to 2007, where responsibilities included Media Supervisor, Media Planner, and Assistant Media Planner. Libby Smiley earned a degree from Michigan State University between 1997 and 2001.