C+R Research
Valerie Ziegler is an experienced professional in qualitative research and analytics, currently serving as Qualitative Research Director at C+R Research since June 2021, after previously holding the position of Senior Qualitative Research Analyst. Prior to this role, Ziegler worked at Ipsos North America from November 2018 to June 2021, where responsibilities included Analytics Manager, Associate Social Analytics Manager, and Research Analyst within the Communities and Social Listening Divisions. Ziegler contributed as a part-time Instructor Associate at General Assembly in early 2019, mentoring students in data analytics. Earlier experience includes working as a Clinical Research Associate at SCOUT Marketing and conducting research at the University of Guelph. Ziegler earned a Bachelor’s Degree with Honors in Microbiology and Biotechnology from the University of Guelph in 2016.