Courtney Smith is an experienced marketing and digital media professional currently serving as the Director of Ad Solutions at Crackle since October 2022. Prior to this, Courtney operated a consulting firm, providing Go-to-Market Insights and Digital Media strategies for clients such as ABC/Disney, where significant ad sales revenue increases were achieved. Notable positions include Senior Marketing Manager at The Walt Disney Company, where a 6% year-over-year ad sales revenue increase was attained, and Director of Product Activation at Screenvision Media, leading to a revenue growth of $72.9 million over two years. Additional roles spanned Townsquare Media, Ora TV, National CineMedia, Sony Music Entertainment, and The Estée Lauder Companies, contributing to extensive experience in revenue growth, marketing strategy, and client solutions. Courtney holds a Bachelor of Arts and Bachelor of Science in Global Business and Media-Management from the University of Florida and a Master’s degree from INSEEC.
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