Sally Dickson

Program & Campaign Manager at CradlePoint

Sally Dickson has a diverse work experience spanning various roles and industries. Sally started their career in 2000 as an Online Marketing Manager at Penguin Books, where they managed websites and online shops for major brands. From 2005 to 2010, they worked as an E-commerce Consultant Contractor, setting up and running new e-commerce ventures for entertainment brands. Following that, they joined Vertu as the Global Content Manager and Customer Engagement Manager, responsible for customer publications and website management. In 2014, Sally served as the Head of Marketing at Really Simple Systems, overseeing the company's marketing strategy. Sally then worked at QinetiQ as a Digital Marketing professional, developing customer engagement campaigns and managing digital assets. From 2016 to 2019, Sally was a Marketing Operations Manager at Aerohive Networks, where they created and optimized marketing campaigns in multiple languages. Most recently, they worked at Proofpoint as a Demand Generation Marketing Manager, handling end-to-end activities, developing international email nurture campaigns, and utilizing various tech platforms. Sally currently holds the position of Program & Campaign Manager at Cradlepoint, starting in 2022.

Sally Dickson's education history begins in 1980 when they attended Lycee Albert 1e and earned their Baccalaureat degree in Maths and Physics. Sally then went on to complete their undergraduate studies at Swansea University from 1983 to 1987, where they obtained a degree in Management Science with a focus on Management and Business Statistics.

In addition to their formal education, Sally has also obtained several certifications throughout their career. These include being certified as a Salesforce Certified Administrator (SCA) in June 2018, a Pardot Certified Specialist in January 2017, and a Marketo Certified Expert in July 2016. Sally also holds a certification in APM Project Management Foundation from the Association for Project Management, which they obtained in December 2015. Furthermore, Sally is an Associate Chartered Institute of Marketing, having received this certification from CIM | The Chartered Institute of Marketing in July 2005.

Lastly, Sally has a certification as a Salesforce Pardot Consultant, although the details regarding when and where they obtained this certification are not provided.

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Timeline

  • Program & Campaign Manager

    November, 2022 - present