Betsy Walker

Betsy Walker is a seasoned marketing executive with extensive experience in B2B marketing strategy and leadership. Currently serving as Senior Vice President of Marketing at Cranium since September 2024, Betsy previously held roles such as Global SVP of Relationship and Field Marketing and Global SVP of Growth Marketing and Operations at EDB, where expertise in field marketing and international marketing was developed. Prior positions include Vice President of Global Marketing at Infor, Head of Global Marketing at Prevalent Inc., and Head of Global Marketing at Systech International. Betsy holds a Doctor of Philosophy (Ph.D.) in Applied Management & Decision Sciences with a focus in Information Systems Management from Walden University, as well as an MBA in Management from Colorado Technical University.