Karen Cheng Fami

Karen Cheng FAMI, CPM, holds the position of Senior Strategic Marketing Manager for APAC at Crayon since October 2023, where responsibilities include driving growth and market share. Previous experience includes Channel Marketing Manager at rhipe, focusing on strategic nurturing and retention across various portfolios. Karen led demand generation and brand marketing at Sentral and managed marketing operations at Huawei. Additional roles encompassed channel management and marketing communications at Vodafone and revenue growth strategies at City Index Australia. With a strong foundation in data-driven marketing from Allianz and experience at PricewaterhouseCoopers, Karen possesses a diverse educational background, including a Graduate Diploma in International Studies from the University of Sydney and a Bachelor of Economics from the University of Tasmania.